Our portfolio of data products and first-to-market technologies deliver specialized, real-time intelligence that’s revolutionizing decision-making for patients, providers and health companies.
Through data analytics, machine learning and programmatic automation, we interpret the hard- to- read signals of the customer journey and understand the connection points between relevance and engagement. We do this by unifying real-world digital and clinical data to create a unique and precise view of health audiences, that refines, improves and increases its view over time. This enables us to deliver a suite of managed and self-service tools that deliver data insights and allow for the seamless activation of health options.
No other platform offers the same breadth of health specific contextual reach. With up to 100 billion daily opportunities evaluated, our technology profiles digital behaviors and intent addressable across device, households and locations visited by consumer and HCP audiences.
Through our partnerships, we are integrated with the largest warehouses of claims and HCP identity data in the market, giving us the ability to map the US health population.
All data is de-identified prior to being on-boarded, in compliance with NAI, DAA, IAB, GDPR and CCPA standards and HIPAA regulations. We’re constantly evaluating our partners to get active consent from as close to the individual as possible for every individual directly targeted. Our data is refreshed every 24 hours to immediately account for opt-outs.