Fireside Chat | Unlocking the value of HCP social campaigns
Walter Schmidli, CMI Media Group and Alex Wessner, PulsePoint discuss the benefits of HCP Social marketing and a recent case study.
Panelists:
- Walter Schmidli, CMI Media Group
- Alex Wessner, PulsePoint
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Intelligent Personalization through Measurement
When activation and analytics come together - magic happens! Presented by PulsePoint's Dylan Eisen, Account Executive and Jason Sperber, Senior Sales Executive.
Panelists:
- Dylan Eisen, Account Executive, PulsePoint
- Jason Sperber, Senior Sales Executive, PulsePoint
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Panel | Programmatic Trading in Today's Market: Tips, tricks and what makes successful health campaigns tick
Speakers:
- Greg Leon, Associate Director, Programmatic at PHM
- Julianne Malusa, Associate Director, Programmatic & Search at Silverlight Digital
- James Hesdon, Director, Performance Media at AbelsonTaylor Group
- Maria Simeone, VP, Marketing at PulsePoint (moderator)
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Trends & Best Practices
Dive into changing market needs, the expectations, and discuss recent challenges we’re solving. Jerry Nogueras, Senior Campaign Manager and Tara Bharadwaj, Programmatic Campaign Manager at PulsePoint, will discuss some practical tips to follow processes and workflows.
Panelists:
- Jerry Nogueras, Senior Campaign Manager at PulsePoint
- Tara Bharadwaj, Programmatic Campaign Manager at PulsePoint
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Optimizations Built for Health
Discover creative strategies to leverage some of PulsePoint's platform tools in your campaigns for enhanced success and effectiveness. In this session, Keith Matt and Malcolm Halle offer practical insights into optimizing your health-focused marketing efforts.
Speakers:
- Keith Matt, PulsePoint
- Malcolm Halle, PulsePoint
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