Client spotlight: how a strategic partnership with PulsePoint helped AbelsonTaylor drive growth for their clients

AbelsonTaylor was growing into a full self-service media agency and needed to build its in-house media buying and activation capabilities. Christie Volke, VP of Media Strategy at AbelsonTaylor discusses how they were able to achieve that strategic vision and better serve their pharma clients through an “extremely collaborative” partnership with PulsePoint.

She is joined by PulsePoint’s Nick Ockert, VP of Sales, and Zach Rice, Director of Platform Solutions, who elaborate on how they were able to align with Christie’s vision and build out the right technology solution for AbelsonTaylor to set them up for success. Watch the video to learn more.